Don’t Shop Til You Drop!
Last Updated on 08.22.12
Written by Sue Wilson
To much shopping could be bad for your mental health!
With all the back to school sales being shoved down our throats right now, it’s important that you take a minute and breathe before hitting up the stores.
New studies show that these big door-buster sales actually make people experience mental conditions like depression, anxiety and (our favorite) a loss of reality.
Researchers surveyed people who recently participated in a major sales event, such as Black Friday. According to the results, 20 percent of participants experienced high levels of anxiety during the shopping event, 23 percent experienced a change in their perception of reality known as “derealization,” and close to 50 percent felt a lack of empathy for other shoppers.
The results may explain horrific incidences that have occurred at Black Fridays in the past, said study researcher Noel Hunter, a doctoral student in psychology at Long Island University in N.Y., such as trampling of shoppers, use of pepper spray and even a shooting.
Hunter said that marketing ploys, such as making certain sale items available for a limited time, boost anxiety. “They’re purposefully trying to increase anxiety, which then results in all of these symptoms,” Hunter said.
And these things don’t just effect the individual – these are the exact situations that cause people to get stampeded and trampled on.
So feel free to take advantage of the sales, but don’t make yourself crazy over it … literally.
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